Should you put your twitter account on auto pilot? This post gives you an inside look on what can happen if you set up auto tweets. Beware of the automatons!
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Posts tagged as:
social media adoption
To Auto Tweet or Not to Auto Tweet?
by cherbert on July 21, 2010
Groundswell Blook Report, Chapter Five: Listening to the Groundswell
by cherbert on July 19, 2010
An Mi6 “Blook” Review of Groundswell authored by Josh Bernoff and Charlene Li. This chapter by chapter review is a good supplement to the book. This post covers Chapter Four: Strategies for Tapping the Groundswell.
Tagged as: bernoff, groundswell, li, social media adoption, strategy
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Groundswell Blook Report, Chapter Four: Strategies for Tapping the Groundswell
by cherbert on July 13, 2010
An Mi6 “Blook” Review of Groundswell authored by Josh Bernoff and Charlene Li. This chapter by chapter review is a good supplement to the book. This post covers Chapter Four: Strategies for Tapping the Groundswell.
Tagged as: bernoff, groundswell, li, social media adoption, strategy
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Groundswell Blook Report, Chapter Three: The Social Technographics Profile
by cherbert on July 9, 2010
An Mi6 “Blook” Review of Groundswell authored by Josh Bernoff and Charlene Li. This chapter by chapter review is a good supplement to the book. This post covers Chapter Three: The Social Technographics Profile.
Tagged as: bernoff, customer engagement, groundswell, li, social media adoption, strategy
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Groundswell Blook Report, Chapter Two: Jujitsu and the Technologies of the Groundswell
by cherbert on July 2, 2010
An Mi6 “Blook” Review of Groundswell authored by Josh Bernoff and Charlene Li. This chapter by chapter review is a good supplement to the book. This post covers Chapter Two: Jujitsu and the Technologies of the Groundswell.
Tagged as: bernoff, groundswell, li, social media adoption
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Groundswell Blook Report, Chapter 1: Why The Groundswell and Why Now?
by cherbert on June 25, 2010
An Mi6 “Blook” Review of Groundswell authored by Josh Bernoff and Charlene Li. This chapter by chapter review is a good supplement to the book. This post covers Chapter One: Why The Groundswell and Why Now?
Tagged as: bernoff, groundswell, li, social media adoption
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Are You and Your Customers Hungry for Social Media?
by cherbert on June 9, 2010
Author: Chris Herbert, B2B Specialist & Founder of Mi6 Audience: Senior Executives, Marketing and Sales Professionals. There is no shortage of data and studies streaming across the Internet and landing in your inbox regarding “social media” and B2B marketing and sales. In fact, there is so much information and hype (some of it conflicting or [...]
Tagged as: blogging, business development, customer engagement, linkedin, market data, social media adoption, strategy, tactics, twitter
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Special Interview with Paul Dunay Global Managing Director of Services and Social Media Marketing from Avaya
by cherbert on June 4, 2010
Episode #2 of the B2B Specialists Show featuring a special interview with Paul Dunay, Global Managing Director of Services and Social Media marketing for Avaya. Our focus is on B2B social media marketing and how he’s using social media at Avaya. We talk about how Social Media can be adopted and implemented for small to medium sized businesses.
Tagged as: business development, social media adoption, strategy, tactics, technology industry
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Mi6 Briefing #1: Inside the Mind of the B2B Tech Buyer
by cherbert on May 27, 2010
This briefing covers the key tactics that have the greatest impact on business technologists during the buying process including: sources of information they rely on when considering making a purchase; what emerging information sources, including social media, will they use to inform and validate their purchase decisions; what they really want out of social media and a preliminary assessment of the top 50 Canadian Solution Provider’s web and social media presences.
Tagged as: buying process, canada, cisco, social media adoption, technology industry
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Take a Breath and Take It Easy!
by cherbert on February 22, 2010
There are many business owners and execs who question the value of social media. Take this simple and safe approach to see if social media makes sense for your business.
Tagged as: b2b marketing, groundswell, how to, social media adoption, tactics
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