Posts tagged as:

tactics

Are You and Your Customers Hungry for Social Media?

by cherbert on June 9, 2010

Author: Chris Herbert, B2B Specialist & Founder of Mi6 Audience: Senior Executives, Marketing and Sales Professionals. There is no shortage of data and studies streaming across the Internet and landing in your inbox regarding “social media” and B2B marketing and sales. In fact, there is so much information and hype (some of it conflicting or [...]

Tagged as: blogging, business development, customer engagement, linkedin, market data, social media adoption, strategy, tactics, twitter

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Special Interview with Paul Dunay Global Managing Director of Services and Social Media Marketing from Avaya

by cherbert on June 4, 2010

Episode #2 of the B2B Specialists Show featuring a special interview with Paul Dunay, Global Managing Director of Services and Social Media marketing for Avaya. Our focus is on B2B social media marketing and how he’s using social media at Avaya. We talk about how Social Media can be adopted and implemented for small to medium sized businesses.

Tagged as: business development, social media adoption, strategy, tactics, technology industry

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Should you bulk follow on Twitter?

by cherbert on April 7, 2010

Should you automate and bulk follow people on twitter? This post outlines what bulk autofollowing is and why you shouldn’t.

Tagged as: b2b marketing, branding, how to, recommendations, strategy, tactics, tools, twitter

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Building Your B2B Brand

by cherbert on April 4, 2010

Branding is about building value and a reputation. Here’s some thoughts on how to do that.

Tagged as: b2b marketing, branding, how to, strategy, tactics

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Take a Breath and Take It Easy!

by cherbert on February 22, 2010

There are many business owners and execs who question the value of social media. Take this simple and safe approach to see if social media makes sense for your business.

Tagged as: b2b marketing, groundswell, how to, social media adoption, tactics

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How to put together a great tweet

by cherbert on November 5, 2009

Tips on how to put together a great tweet with case examples.

Tagged as: how to, social media adoption, tactics, tools, twitter

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The Network Effect of Twitter

by cherbert on November 4, 2009

Using twitter to create a network effect and increase your messages reach fast.

Tagged as: how to, social media adoption, tactics

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How to track tweeted links using Bitly

by cherbert on October 24, 2009

A how to post using bitly shorting URL service to do “inline tracking” of articles, blogs and microblogging streams.

Tagged as: b2b marketing, how to, tactics, tools, twitter

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