In the News, Feature Articles and Research

Below are links to third party articles, research, case studies and posts written by or about Chris Herbert, Mi6 Agency and Silicon Halton (grassroots tech community co-founded by Chris Herbert). Also, below are links to articles (if active) from current and past clients of Mi6. [UPDATED: Jan 2022]

Jan 28, 2022: Catapult Grey-Bruce | 4 For Friday [Catapult]

Jan 20, 2022: Catapult Grey-Bruce | Meet our Mentors: Chris Herbert

Jan 19, 2022: Farmtario | Catapulting Rural Entrepreneurs to the Next Level in Grey-Bruce [Catapult]

Nov 6, 2021: Catapult Grey-Bruce | 4 Four Friday: Are you a Startup or Small Business, Government Grants, COP 26 and Resources to Build Resilience [Mi6]

Sep 24, 2021: Nuclear Innovation Institute (NII) | 3ThoughtThursday – Grey County Ec Dev, tri-county tech sector, building networks [Chris Herbert]

Apr 7, 2021: K2 Sales Podcast | How Inbound marketing moves the SEO needle with Chris Herbert [Chris Herbert]

Oct 7, 2020: Association of National Advertisers’ (ANA) | A Crisis Draws B2B Marketers Closer to Their Customers (Free ANA account required) [Chris Herbert]

Oct 3, 2020: LinkedIn | Is Toronto the place for startups? [Lisa Denis]

May 2020: Unbound B2B | Expert Insights: Impact of COVID19 On Marketing And How Marketers Are Responding [Chris Herbert]

May 4/18: Inside Halton | Oakville Public Library 2017 report features augmented reality | [Client: M2F, Inc / Ventures: Silicon Halton, Mi6]

Dec 1/17: IT World Canada | Halton Region is the burgeoning tech market you’ve never heard of | [Venture: Silicon Halton]

Jun 22/17: Inside Halton | Oakville eyeing marketing and construction offices, innovation space for former post office | [Venture: Silicon Halton]

Jan 25/17: TechRepublic | How to become a Unity developer for VR and AR | [Client: RedBit]

Nov 2/16 | | Chief Marketing Officers Top 100: From Mike Allton to Beth Comstock, These are the Most Influential CMO’s in the World [Chris Herbert]

Sept 14/16| Globe & Mail + 100+ other media sites | Watchdog found ‘significant’ deficiencies at nearly 500 real estate firms: data [Client: Securefact]

Jun 16/16 | Rogers (client) | How much should a business spend on marketing? [Chris Herbert]

Jun 2/16 | Rogers (client) | How do you make your business stand out on social media? [Chris Herbert]

Jun 2/16 | | Top 20 CMOs to follow on Twitter [Chris Herbert]

May 26/16 | Rogers (client) | How do you expand your customer base? [Chris Herbert]

May 26/16 | Rogers (client) | What are the best tools to manage business leads? [Chris Herbert]

May 19/16 | Rogers (client) | How do you develop your vision for the next three years? [Chris Herbert]

May 19/16 | Rogers (client) | How do you know when to make your start-up your sole focus? [Chris Herbert]

May 19/16 | Rogers (client) | How can small businesses reach younger audiences? [Chris Herbert]

May 14/16 | Business2Community | An Inside Look at the Growing Importance of Telematics with Geotab’s Mike Branch | [Client: Geotab]

May 12/16 | Rogers (client)| What’s the best way for a business to sell to a Fortune 500? [Chris Herbert]

May 4/16 | Rogers (client)| What’s the first thing a start-up company should do? [Chris Herbert]

April 08/16 | Rogers (client) | Small Biz Questions [Chris Herbert]

April 07/16 | National Post + 80 other media sites | Questions arise over anti-money laundering agency’s decision not to name Canadian bank it fined $1.1 million [Client: Securefact (acquired)]

April 01/16 | Rogers (client) | How should a small business approach cloud technology? [Chris Herbert]

Nov 16/15 | | 22 tips from influential marketers as content marketing evolves [Chris Herbert]

May 01/15 | Financial Post | Hordes of Canadians are shopping online, so why are our businesses failing to keep up? [Client: Virtual Logistics]

Nov 21/14 | Oakville News | Maps BI Wins Oakville Innovation Award [Client: Maps BI]

Oct 16/14 | IT World Canada | Three C’s help Ontario town’s open data project gain steam [Silicon Halton]

Oct 15/14 | Town of Oakville |  Oakville Open data Gaining Momentum [Silicon Halton]

Oct 01/14 | Virtual Logistics | Data Driven Marketer vs Data Driven Organization [Client: Virtual Logistics]

Sep 18/14 | Forbes CMO Network | 50 Influential CMOs on Social Media [Chris Herbert]

Jul 15/14   | PWC Upfront Magazine (online and print) | Charting a New Course [Client: Maps BI]

Apr 23/14 | Cisco | A Day in the Life of the ecobee Smart Thermostat Part 2 [Chris Herbert]

Apr 16/14 | Cisco | A Day in the Life of the ecobee Smart Thermostat Part 1 [Chris Herbert]

Apr 03/14 | Computer Dealer News | Maps BI helps businesses navigate data [Client: Maps BI]

Mar 31/14 | Financial Post | Maps BI’s spinoff, strategic partnership was best route for growth [Client: Maps BI]

Feb 19/14 | MaRS Data Catalyst| Data Startup: Maps BI [Client: Maps BI]

Jan 17/14 | Directions Magazine | Maps BI Users Skip the IT Ticket Line to Get Their Visualizations Faster [Client: Maps BI]

Jan 14/14 | Cisco | My Thermostat and the Internet of Everything [Chris Herbert]

Dec 31/13 | Traackr | The Engagers: 2013 Edition [Chris Herbert]

Sep 10/13 | Traackr | The Engagers: Chris Herbert on B2B Influencer Marketing [Chris Herbert]

Nov 26/13 | Cisco | My Weekend and the Internet of Everything [Chris Herbert]

Oct 30/13 | Forrester | Balance Trust With Targeting In Social Reach Marketing – A Reach-Focused Road Map For The Social Marketing Playbook (features reference to Influencer Network developed by Mi6) [Client: SAP] Contact us for a copy of this research report.

May 09/11 | Toronto Star | Making Halton the Next Silicon Valley [Silicon Halton]

Apr 08/11 | | Facing venture capitalists without nasty dragon burns [Silicon Halton]

Apr 29/10 | | Silicon Halton to be Hi Tech Leader [Silicon Halton]

Apr 06/10 | The Social CMO | Even though the economy is turning this is good selling advice [Chris Herbert]

Feb 20/10 | The Social CMO | Take a breath and take it easy! [Chris Herbert]

Jan 22/10 | The Social CMO | Social Networks, the New Black Book and More [Chris Herbert]

Jan 18/10 | The Social CMO |  B2B Leaders Wake Up! [Chris Herbert]

Jul 01/09 | ASI Central, Advantages Magazine Cover Article |  Hear, Hear! Listening Up Can Be Creative [Chris Herbert]

Feb 23/09 | Forrester Research | New Research: B2B buyers have very high social participation [Mi6 Agency | Chris Herbert]

Jan 15/09 | Forrester Research | A Groundswell Friendfeed Experiment [Chris Herbert]

Jul 14/08 | Cisco |  The Final 12, Cisco I-Prize successfully taps ideas from people outside of Silicon Valley’s mainstream [Chris Herbert]