B2B Tech Digest
The B2B Tech Digest is a list of articles and posts on technology in 2019 and 2020 that got our attention, that we’ve read and annotated … more
All Posts
B2B Sales and Marketing Digest
The B2B Sales and Marketing Digest is a list of key articles and posts in 2019 and 2020 that got our attention, that we’ve read and annotated … more
Mi6 Round Up | September 2020
Covers: Making the Case for Co-Marketing in 2020 | How Many Target Accounts Do Reps Handle in ABM Programs? | How to Build Community-Centric Virtual Events … more
Mi6 Round Up | August 2020
Covers: Reimagining Marketing in the Next Normal | Upstream vs. Downstream Marketing, Explained | The New Rules of Marketing (2020 Edition) … more
Mi6 Round Up | July 2020
Covers: What Types of Content Generate Leads that Convert? | 5 Big Obstacles Encountered by B2B Content Marketers | B2B Buyers Value These Traits in Salespeople … more
Mi6 Round Up | June 2020
Covers: No Need to Survey, You Already Have Data for Great Storytelling | Marketers and Salespeople Confident in ABM As the Right Strategy, but Struggle to Execute Programs at Scale | The Next Phase of Partner Marketing … more
B to B Marketing Guide for 2020
Your B to B Marketing Guide for 2020 UPDATED: Jun 20/20 | Newest Updates are highlighted in yellow below This post is for Business to Business marketing professionals to use as a guide for their 2020 B2B marketing planning. We hope that you find it useful today and throughout … more
Ads from the Past
Come and see our collection of print ads from the past. … more
Social Media Sucks Doesn’t It?
Social media sucks doesn’t it? The answer is yes and no. For business professionals social media doesn’t have to suck. It boils down to how we use it. … more
Technology’s Future According to a Venture Capitalist
Technology’s future depends on interaction between venture capitalists, tech founders and practitioners. Here’s how Sequoia sees the future of technology … more