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Sales and Marketing Alignment Starts With the Buying Cycle, Not Your Sales Cycle
Everyone wanted to meet with him! He was the best salesperson in the company. He just wasn’t in sales but he was in constant demand. He was the cofounder and technology guru everyone wanted to see, meet and talk to. At UNIS LUMIN (purchased by Softchoice in 2011), a software and systems integration firm where Mi6 Cofounder, Chris Herbert served as Director of Marketing and inside sales manager, the co-founder and CTO was the person every prospect wanted in the room. Editors n
Jarvis
Aug 208 min read
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